Beverage Consulting
“Bob visited all 12 of our locations and found that our beer inventory was being incorrectly priced and stocked. He gathered and analyzed data based on our sales history and other factors to develop new schematics and sales strategies for each store.”
∼David M. Mixson, Third Generation Owner, Mixson Oil Company, Inc. Allendale, SC
Independent
Independent beverage consulting is a new concept in the industry. Currently, communication between distributors and retailers can be limited and never completely objective.
Beverage Consulting Associates is not affiliated with any brand. Our mission is to maximize your profits through a systemized process in which we:
- on-site market visit
- research your sales history
- evaluate your market service area
- request and analyze information from your distributors
- recommend distribution change and placement
- validate authorization and discontinuation criteria
- develop successful pricing strategies
- provide full-color schematic
…all with one goal in mind — to maximize your profit.
Profitable
With gas prices inconsistent, inside sales have taken a more critical position. Beer has the ability to be a far more profitable item you sell and should account for a large portion of your profits. Let Beverage Consulting Associates help you maximize those profits and boost your bottom line.
"This dog is out of the fight."
∼Bob O'Rear, CEO, Beverage Consulting Associates, Athens, GA
Experienced
Beverage Consulting Associates' Principle Bob O'Rear has more than 35 years experience in the beverage industry. His hands-on involvement in every aspect of the business, from driving a beer delivery truck in his early years to working for an Anheuser-Busch distributorship for 22 years, serving as sales manager and later, vice president and general manager. In 1991, he purchased and began serving as the owner and CEO of the Athens, Georgia Coors operation which he sold in 2002.
Bob offers expertise and industry know-how that will benefit beer sales and profit for convenience stores.
Call Bob O'Rear today to find out how beverage consulting services can
increase your C-Store beer performance and maximize your profits.
